When we looked at what most dogs in the Philippines were being fed, we saw a problem. Ultra-processed kibble made with ingredients we couldn't pronounce. "Meat by-products" and "animal meal" that could be anything. Food so far removed from real nutrition that synthetic vitamins had to be sprayed on just to meet minimum standards.

We knew there had to be a better way.

McDuffy was born from a simple belief: dogs deserve the same quality of food we'd eat ourselves. Human-grade ingredients. Gently cooked to preserve nutrients. No preservatives, fillers, or mystery ingredients. Just real food that you can see, smell, and recognize.

Every batch is made fresh in our kitchen, formulated by American board-certified veterinary nutritionists, and delivered straight to your door. Because your dog isn't just a pet — they're family.