Metro Manila delivery

Real food for your best friend

Human-grade & AAFCO-balanced

Gently Cooked Food

McDuffy Admin

Enter your admin password to continue

Active Subscribers —

Monthly Revenue —

New (30d) —

Cancelled (30d) —

At-Risk Subscribers —

Dunning Recovery Rate —

Intro Conversions (30d) —

Treat Attach Rate —

Collected This Month —

Failed This Month —

Collection Rate —

Payment Alerts 0

Failed-Payment Recovery Queue

Daily priority: recover these before spending more on ads. Past-due subscribers should not be fulfilled.

Loading dunning queue...

Today's Operating Priorities

Loading operating report...

Lost Revenue from Cancellations

—

Recipe Breakdown

Cancellation Reasons

Top Subscribers by Revenue

Loading insights (this may take a moment)...

MRR Decomposition

MRR (Active Subs) —

New MRR —

Churned MRR —

Net Change —

Since March 30 Subscription Cohort

New Subscriptions —

First Payment Collected —

Second Charge Attempted —

Second Charge Paid —

Cancelled Before 2nd Box —

Failed Payment Count —

Lost MRR —

Treat Attach —

Recipe Mix Since March 30

Subscription Checkout Data

Review Shown —

Review Confirmed —

Treat Decisions —

Treat Added —

One-Time Funnel

Product Views — Tracked on product page

Add to Cart — One-time + sampler clicks

Checkout Started — One-time cart checkout intent

First Orders — From Shopify orders when available

Reorders — Repeat one-time buyers

Sub Conversion — One-time buyer later subscribed

Abandoned Quiz — Quiz one-time exits

Abandoned One-Time Cart — Last 30 days

MRR Movements & Cancellations

50% First Order

SHOP 📦 One-Time Packs SHOP ONCE 🍲 Gently Cooked Food BEST SELLER 🥩 Air Dried Treats NEW 🧊 Freeze Dried Treats NEW 🦴 Himalayan Yak Chews 📦 DuffyBox

LEARN

Our Story Why McDuffy Compare

Help Center Account Manage Subscription Contact Us

Reviews

★★★★★

My dogs have never been healthier since switching to McDuffy. The gently cooked food is a game changer — real ingredients you can actually see. Highly recommend for any pet parent who cares about quality.

Hi! I'm your McDuffy assistant. I can help with recipes, pricing, delivery, or manage your subscription. What can I help with?

McDuffy Admin